{"id":1794,"date":"2026-03-16T12:04:33","date_gmt":"2026-03-16T10:04:33","guid":{"rendered":"https:\/\/photonet.hu\/online\/?p=1794"},"modified":"2026-03-16T12:22:49","modified_gmt":"2026-03-16T10:22:49","slug":"a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban","status":"publish","type":"post","link":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/","title":{"rendered":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">Hogyan alkalmazkodik a kereskedelmi fotogr\u00e1fia a digit\u00e1lis \u00e9s nyomtatott m\u00e9diak\u00f6rnyezethez<\/h2>\n\n\n\n<p>A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban. A digit\u00e1lis m\u00e9diak\u00f6rnyezet fejl\u0151d\u00e9s\u00e9vel azonban a kereskedelmi fotogr\u00e1fia m\u0171k\u00f6d\u00e9si felt\u00e9telei is \u00e1talakultak.<\/p>\n\n\n\n<p>Kor\u00e1bban egy rekl\u00e1mfot\u00f3 gyakran egyetlen kamp\u00e1nyhoz vagy konkr\u00e9t megjelen\u00e9si fel\u00fclethez k\u00e9sz\u00fclt. Ma viszont egy k\u00e9pnek egyszerre kell m\u0171k\u00f6dnie weboldalakon, k\u00f6z\u00f6ss\u00e9gi m\u00e9di\u00e1ban, online hirdet\u00e9sekben, nyomtatott magazinokban \u00e9s fizikai rekl\u00e1mfel\u00fcleteken. Ez a t\u00f6bbplatformos haszn\u00e1lat \u00faj tervez\u00e9si \u00e9s gy\u00e1rt\u00e1si szeml\u00e9letet ig\u00e9nyel a fotogr\u00e1fusokt\u00f3l.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A divatfot\u00f3z\u00e1s \u00e9s rekl\u00e1mfot\u00f3z\u00e1s kapcsolata a m\u00e1rkakommunik\u00e1ci\u00f3val<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">A vizu\u00e1lis t\u00f6rt\u00e9netmes\u00e9l\u00e9s szerepe<\/h3>\n\n\n\n<p>A rekl\u00e1mfot\u00f3z\u00e1s egyik alapvet\u0151 feladata a m\u00e1rka\u00fczenet vizu\u00e1lis k\u00f6zvet\u00edt\u00e9se. A fotogr\u00e1fia nem puszt\u00e1n term\u00e9kbemutat\u00f3 eszk\u00f6z, hanem egyfajta t\u00f6rt\u00e9netmes\u00e9l\u00e9si forma is. A kompoz\u00edci\u00f3, a f\u00e9nyhaszn\u00e1lat, a sz\u00ednek \u00e9s a k\u00f6rnyezet egy\u00fctt hat\u00e1rozz\u00e1k meg, milyen jelent\u00e9st k\u00f6zvet\u00edt a k\u00e9p.<\/p>\n\n\n\n<p>A divatfot\u00f3z\u00e1s eset\u00e9ben ez k\u00fcl\u00f6n\u00f6sen fontos. Egy divatkamp\u00e1ny k\u00e9pei nemcsak ruhadarabokat mutatnak be, hanem \u00e9letst\u00edlust, hangulatot \u00e9s identit\u00e1st is k\u00f6zvet\u00edtenek.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A vizu\u00e1lis identit\u00e1s k\u00f6vetkezetess\u00e9ge<\/h3>\n\n\n\n<p>A m\u00e1rk\u00e1k sz\u00e1m\u00e1ra kulcsfontoss\u00e1g\u00fa, hogy a k\u00fcl\u00f6nb\u00f6z\u0151 platformokon megjelen\u0151 k\u00e9pek egys\u00e9ges vizu\u00e1lis st\u00edlust k\u00e9pviseljenek. Ez a k\u00f6vetkezetess\u00e9g seg\u00edti a m\u00e1rka felismerhet\u0151s\u00e9g\u00e9t, \u00e9s er\u0151s\u00edti a kommunik\u00e1ci\u00f3 hat\u00e9konys\u00e1g\u00e1t.<\/p>\n\n\n\n<p>A fotogr\u00e1fus ez\u00e9rt gyakran m\u00e1r a kreat\u00edv koncepci\u00f3 kialak\u00edt\u00e1sakor egy\u00fctt dolgozik art directorokkal, marketing szakemberekkel \u00e9s grafikusokkal.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A t\u00f6bbplatformos k\u00e9pfelhaszn\u00e1l\u00e1s kih\u00edv\u00e1sai<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Form\u00e1tumok \u00e9s k\u00e9par\u00e1nyok<\/h3>\n\n\n\n<p>A digit\u00e1lis platformok k\u00fcl\u00f6nb\u00f6z\u0151 k\u00e9par\u00e1nyokat \u00e9s m\u00e9reteket haszn\u00e1lnak. Egy rekl\u00e1mfot\u00f3nak p\u00e9ld\u00e1ul m\u0171k\u00f6dnie kell:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>n\u00e9gyzetes k\u00f6z\u00f6ss\u00e9gi m\u00e9dia posztk\u00e9nt<\/li>\n\n\n\n<li>vertik\u00e1lis mobil form\u00e1tumban<\/li>\n\n\n\n<li>sz\u00e9lesv\u00e1szn\u00fa webes bannerk\u00e9nt<\/li>\n\n\n\n<li>nyomtatott magazinoldalon<\/li>\n<\/ul>\n\n\n\n<p>Ez\u00e9rt a kompoz\u00edci\u00f3t gyakran \u00fagy tervezik meg, hogy t\u00f6bbf\u00e9le k\u00e9pkiv\u00e1g\u00e1s is haszn\u00e1lhat\u00f3 legyen.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">K\u00e9pek sk\u00e1l\u00e1zhat\u00f3s\u00e1ga<\/h3>\n\n\n\n<p>A rekl\u00e1mfot\u00f3k gyakran nagyon elt\u00e9r\u0151 m\u00e9retekben jelennek meg. Egy k\u00e9p szerepelhet kis m\u00e9ret\u0171 mobilk\u00e9perny\u0151n, de ak\u00e1r t\u00f6bb m\u00e9ter sz\u00e9les plak\u00e1ton is. Ez technikai szempontb\u00f3l magas felbont\u00e1st \u00e9s prec\u00edz ut\u00f3munk\u00e1t ig\u00e9nyel.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A f\u00e9ny szerepe a rekl\u00e1m- \u00e9s divatfot\u00f3z\u00e1sban<\/h2>\n\n\n\n<p>A fotogr\u00e1fia alapja a f\u00e9ny. A kereskedelmi fotogr\u00e1fi\u00e1ban a vil\u00e1g\u00edt\u00e1s nem csup\u00e1n technikai k\u00e9rd\u00e9s, hanem a vizu\u00e1lis \u00fczenet meghat\u00e1roz\u00f3 eleme.<\/p>\n\n\n\n<p>A f\u00e9ny ir\u00e1ny\u00e1val, min\u0151s\u00e9g\u00e9vel \u00e9s kontrasztj\u00e1val a fotogr\u00e1fus kiemelheti a term\u00e9k form\u00e1j\u00e1t, text\u00far\u00e1j\u00e1t vagy a modell karakter\u00e9t. A vil\u00e1g\u00edt\u00e1s egyben hangulatot is teremt, amely a rekl\u00e1mfot\u00f3z\u00e1sban a m\u00e1rka identit\u00e1s\u00e1nak r\u00e9sze lehet.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">A rekl\u00e1mfot\u00f3z\u00e1s \u00e9s divatfot\u00f3z\u00e1s j\u00f6v\u0151je<\/h2>\n\n\n\n<p>A vizu\u00e1lis kommunik\u00e1ci\u00f3 jelent\u0151s\u00e9ge v\u00e1rhat\u00f3an tov\u00e1bb n\u00f6vekszik. A digit\u00e1lis platformok terjed\u00e9s\u00e9vel a m\u00e1rk\u00e1k egyre t\u00f6bb k\u00e9pi tartalmat haszn\u00e1lnak.<\/p>\n\n\n\n<p>A szakmai v\u00e1rakoz\u00e1sok szerint a j\u00f6v\u0151ben is fontos szerepet kapnak azok a fotogr\u00e1fiai megold\u00e1sok, amelyek k\u00e9pesek egyszerre eszt\u00e9tikai min\u0151s\u00e9get \u00e9s kommunik\u00e1ci\u00f3s funkcionalit\u00e1st biztos\u00edtani.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#f4f4f4\">A kereskedelmi fotogr\u00e1fusok munk\u00e1j\u00e1t \u00e9s gondolkod\u00e1sm\u00f3dj\u00e1t j\u00f3l szeml\u00e9lteti p\u00e9ld\u00e1ul <strong><a href=\"https:\/\/photonet.hu\/online\/fotomuveszet\/divat-reklamfoto\/javier-laos-reklamfotografus\/\" type=\"post\" id=\"1799\">Javier Laos San Diego-i rekl\u00e1mfotogr\u00e1fus p\u00e1ly\u00e1ja<\/a><\/strong>, akinek munk\u00e1ss\u00e1g\u00e1t egy k\u00fcl\u00f6n portr\u00e9cikkben mutatjuk be.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hogyan alkalmazkodik a kereskedelmi fotogr\u00e1fia a digit\u00e1lis \u00e9s nyomtatott m\u00e9diak\u00f6rnyezethez A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban. A digit\u00e1lis m\u00e9diak\u00f6rnyezet fejl\u0151d\u00e9s\u00e9vel azonban a kereskedelmi fotogr\u00e1fia m\u0171k\u00f6d\u00e9si felt\u00e9telei is \u00e1talakultak. Kor\u00e1bban egy rekl\u00e1mfot\u00f3 gyakran egyetlen [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1795,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[92],"tags":[250,111,112,182,120],"class_list":{"0":"post-1794","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-magazin","8":"tag-divat","9":"tag-fotomuveszet-2","10":"tag-fotozas","11":"tag-hirek-1","12":"tag-reklam"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet<\/title>\n<meta name=\"description\" content=\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\" \/>\n<meta property=\"og:locale\" content=\"hu_HU\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet\" \/>\n<meta property=\"og:description\" content=\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban\" \/>\n<meta property=\"og:url\" content=\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\" \/>\n<meta property=\"og:site_name\" content=\"Photonet\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/photonet.hu\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/photonet.hu\" \/>\n<meta property=\"article:published_time\" content=\"2026-03-16T10:04:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-03-16T10:22:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"667\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"photonet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/x.com\/photonethu\" \/>\n<meta name=\"twitter:site\" content=\"@photonethu\" \/>\n<meta name=\"twitter:label1\" content=\"Szerz\u0151:\" \/>\n\t<meta name=\"twitter:data1\" content=\"photonet\" \/>\n\t<meta name=\"twitter:label2\" content=\"Becs\u00fclt olvas\u00e1si id\u0151\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 perc\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\"},\"author\":{\"name\":\"photonet\",\"@id\":\"\/#\/schema\/person\/b8065e4118b8cea4068716ccbdd92f94\"},\"headline\":\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban\",\"datePublished\":\"2026-03-16T10:04:33+00:00\",\"dateModified\":\"2026-03-16T10:22:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\"},\"wordCount\":748,\"publisher\":{\"@id\":\"\/#organization\"},\"image\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg\",\"keywords\":[\"divat\",\"fot\u00f3m\u0171v\u00e9szet\",\"fot\u00f3z\u00e1s\",\"h\u00edrek\",\"rekl\u00e1m\"],\"articleSection\":[\"Magazin\"],\"inLanguage\":\"hu\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\",\"url\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\",\"name\":\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet\",\"isPartOf\":{\"@id\":\"\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg\",\"datePublished\":\"2026-03-16T10:04:33+00:00\",\"dateModified\":\"2026-03-16T10:22:49+00:00\",\"description\":\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban\",\"breadcrumb\":{\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#breadcrumb\"},\"inLanguage\":\"hu\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"hu\",\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage\",\"url\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg\",\"contentUrl\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg\",\"width\":1000,\"height\":667,\"caption\":\"Divat- \u00e9s Rekl\u00e1mfot\u00f3z\u00e1s - Javier Laos fotogr\u00e1fus - fot\u00f3m\u0171v\u00e9szet\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Kezd\u0151lap\",\"item\":\"https:\/\/photonet.hu\/online\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban\"}]},{\"@type\":\"WebSite\",\"@id\":\"\/#website\",\"url\":\"\/\",\"name\":\"Photonet\",\"description\":\"Photonet - online fot\u00f3s magazin\",\"publisher\":{\"@id\":\"\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"hu\"},{\"@type\":\"Organization\",\"@id\":\"\/#organization\",\"name\":\"Photonet\",\"url\":\"\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"hu\",\"@id\":\"\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/02\/photonet_lens_shutter_512.png\",\"contentUrl\":\"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/02\/photonet_lens_shutter_512.png\",\"width\":512,\"height\":512,\"caption\":\"Photonet\"},\"image\":{\"@id\":\"\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/photonet.hu\",\"https:\/\/x.com\/photonethu\",\"https:\/\/www.pinterest.com\/acsienator\/photography\/\"]},{\"@type\":\"Person\",\"@id\":\"\/#\/schema\/person\/b8065e4118b8cea4068716ccbdd92f94\",\"name\":\"photonet\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"hu\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g\",\"caption\":\"photonet\"},\"description\":\"szerkeszt\u0151 - photonet, online fot\u00f3s magazin\",\"sameAs\":[\"http:\/\/photonet.hu\",\"https:\/\/www.facebook.com\/photonet.hu\",\"https:\/\/x.com\/https:\/\/x.com\/photonethu\"],\"url\":\"https:\/\/photonet.hu\/online\/author\/photonet\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet","description":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/","og_locale":"hu_HU","og_type":"article","og_title":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet","og_description":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban","og_url":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/","og_site_name":"Photonet","article_publisher":"https:\/\/www.facebook.com\/photonet.hu","article_author":"https:\/\/www.facebook.com\/photonet.hu","article_published_time":"2026-03-16T10:04:33+00:00","article_modified_time":"2026-03-16T10:22:49+00:00","og_image":[{"width":1000,"height":667,"url":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg","type":"image\/jpeg"}],"author":"photonet","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/x.com\/photonethu","twitter_site":"@photonethu","twitter_misc":{"Szerz\u0151:":"photonet","Becs\u00fclt olvas\u00e1si id\u0151":"3 perc"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#article","isPartOf":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/"},"author":{"name":"photonet","@id":"\/#\/schema\/person\/b8065e4118b8cea4068716ccbdd92f94"},"headline":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban","datePublished":"2026-03-16T10:04:33+00:00","dateModified":"2026-03-16T10:22:49+00:00","mainEntityOfPage":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/"},"wordCount":748,"publisher":{"@id":"\/#organization"},"image":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage"},"thumbnailUrl":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg","keywords":["divat","fot\u00f3m\u0171v\u00e9szet","fot\u00f3z\u00e1s","h\u00edrek","rekl\u00e1m"],"articleSection":["Magazin"],"inLanguage":"hu"},{"@type":"WebPage","@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/","url":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/","name":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban - Photonet","isPartOf":{"@id":"\/#website"},"primaryImageOfPage":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage"},"image":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage"},"thumbnailUrl":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg","datePublished":"2026-03-16T10:04:33+00:00","dateModified":"2026-03-16T10:22:49+00:00","description":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s a vizu\u00e1lis kommunik\u00e1ci\u00f3 egyik meghat\u00e1roz\u00f3 ter\u00fclete. A m\u00e1rk\u00e1k, v\u00e1llalatok \u00e9s kreat\u00edv \u00fcgyn\u00f6ks\u00e9gek egyre nagyobb m\u00e9rt\u00e9kben t\u00e1maszkodnak professzion\u00e1lis fotogr\u00e1fi\u00e1ra a term\u00e9kek, szolg\u00e1ltat\u00e1sok \u00e9s \u00e9letst\u00edlusok bemutat\u00e1s\u00e1ban","breadcrumb":{"@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#breadcrumb"},"inLanguage":"hu","potentialAction":[{"@type":"ReadAction","target":["https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/"]}]},{"@type":"ImageObject","inLanguage":"hu","@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#primaryimage","url":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg","contentUrl":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/03\/javier_laos_photography_targyfoto_005.jpg","width":1000,"height":667,"caption":"Divat- \u00e9s Rekl\u00e1mfot\u00f3z\u00e1s - Javier Laos fotogr\u00e1fus - fot\u00f3m\u0171v\u00e9szet"},{"@type":"BreadcrumbList","@id":"https:\/\/photonet.hu\/online\/magazin\/a-divat-es-reklamfotozas-szerepe-a-tobbplatformos-vizualis-kommunikacioban\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Kezd\u0151lap","item":"https:\/\/photonet.hu\/online\/"},{"@type":"ListItem","position":2,"name":"A divat- \u00e9s rekl\u00e1mfot\u00f3z\u00e1s szerepe a t\u00f6bbplatformos vizu\u00e1lis kommunik\u00e1ci\u00f3ban"}]},{"@type":"WebSite","@id":"\/#website","url":"\/","name":"Photonet","description":"Photonet - online fot\u00f3s magazin","publisher":{"@id":"\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"hu"},{"@type":"Organization","@id":"\/#organization","name":"Photonet","url":"\/","logo":{"@type":"ImageObject","inLanguage":"hu","@id":"\/#\/schema\/logo\/image\/","url":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/02\/photonet_lens_shutter_512.png","contentUrl":"https:\/\/photonet.hu\/online\/wp-content\/uploads\/2026\/02\/photonet_lens_shutter_512.png","width":512,"height":512,"caption":"Photonet"},"image":{"@id":"\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/photonet.hu","https:\/\/x.com\/photonethu","https:\/\/www.pinterest.com\/acsienator\/photography\/"]},{"@type":"Person","@id":"\/#\/schema\/person\/b8065e4118b8cea4068716ccbdd92f94","name":"photonet","image":{"@type":"ImageObject","inLanguage":"hu","@id":"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c91ab952e1e196e2bf6641a013b7b971ffa12946ddbf0f05fb85f62d3433ce2?s=96&d=mm&r=g","caption":"photonet"},"description":"szerkeszt\u0151 - photonet, online fot\u00f3s magazin","sameAs":["http:\/\/photonet.hu","https:\/\/www.facebook.com\/photonet.hu","https:\/\/x.com\/https:\/\/x.com\/photonethu"],"url":"https:\/\/photonet.hu\/online\/author\/photonet\/"}]}},"_links":{"self":[{"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/posts\/1794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/comments?post=1794"}],"version-history":[{"count":2,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/posts\/1794\/revisions"}],"predecessor-version":[{"id":1807,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/posts\/1794\/revisions\/1807"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/media\/1795"}],"wp:attachment":[{"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/media?parent=1794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/categories?post=1794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/photonet.hu\/online\/wp-json\/wp\/v2\/tags?post=1794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}